🎯 At a Glance
🔬 How It Actually Works
A highly effective synthetic humectant and solvent. It actively boosts the antimicrobial power of a formula (especially against yeast) while leaving a beautifully hydrated, non-tacky finish.
💖 Why your skin loves it
Hydrates the skin, boosts preservative efficacy, and helps treat seborrheic dermatitis naturally.
💡 Pro Tip
A massive staple in modern, paraben-free formulation.
⚖️ Myth vs. Fact
The Myth
It is a harsh drying alcohol.
The Science
It is a glycol (a type of alcohol) that acts entirely as a hydrating humectant.