🎯 At a Glance
🔬 How It Actually Works
A water-soluble polysaccharide produced by bacterial fermentation. It is unique because it creates "fluid gels" that can suspend heavy particles (like exfoliating beads or glitter) perfectly evenly in a thin liquid.
💖 Why your skin loves it
Creates visually stunning product textures and stabilizes formulas.
💡 Pro Tip
If you see a thin watery serum with floating gold flakes, Gellan Gum is doing the heavy lifting.
⚖️ Myth vs. Fact
The Myth
It is an artificial plastic.
The Science
It is a completely natural, biodegradable fermentation product.