🎯 At a Glance
🔬 How It Actually Works
A synthetic derivative of urea. It provides massive moisture-binding capabilities comparable to glycerin, but with a completely non-tacky, elegant finish.
💖 Why your skin loves it
Hydrates deeply, softens rough skin, and improves elasticity.
💡 Pro Tip
A fantastic alternative for those who hate the stickiness of high-percentage glycerin.
⚖️ Myth vs. Fact
The Myth
It exfoliates like pure Urea.
The Science
Hydroxyethyl Urea is strictly a humectant and lacks the keratolytic (exfoliating) properties of pure Urea.
